Ad-hoc News: Joining Forces
Visionary and multidisciplinary: five lead agencies are pooling
their expertise for Frankfurt Fashion Week
Frankfurt am Main, 29 January 2021. For the style-defining and radically futureoriented positioning, showcasing and communication of Frankfurt Fashion Week, its initiators – the Premium Group and Messe Frankfurt – are bringing a multidisciplinary network of agencies on board: as a strategic partner, CNX, the global creative agency of Condé Nast, will be supporting Frankfurt Fashion Week with brand positioning and identity; Frankfurt creative studio NoNot is taking on the creative lead; boutique production and consulting firm Untitled Project from Berlin is responsible for the creative conception and production of the runway shows; and the public relations and social media will be entrusted to the two communication agencies haebmau based in Berlin and Munich (fashion PR) and Kern Consulting from Frankfurt and London (corporate PR). Adidas, Anne Imhof, Burberry, Dior, Gucci, Hugo Boss, Louis Vuitton, Made In America Festival, MCM, Mercedes-Benz, Museum Angewandte Kunst Frankfurt, Net-A-Porter, Prada, Raf Simons, Ralph Lauren, Sony, Stee, Y3: with references ranging from the hottest newcomers to established high fashion brands and global players, what the five agencies all have in common is the utmost expertise when it comes to fashion, proficiency and reach. The construct of five lead agencies is an unusual, unique and new approach that perfectly reflects the idea behind Frankfurt Fashion Week: bringing together the best, making the most of synergies, surprising people, creating something new and joining forces to positively shape the future.
See you in Frankfurt from 5 – 9 July 2021.
FACEBOOK → Frankfurt Fashion Week
INSTAGRAM → @frankfurtfashionweek
LINKEDIN → Frankfurt Fashion Week
TWITTER → @FrankfurtFW
YOUTUBE → Frankfurt Fashion Week
Tel: +49 69 65 00 88 65
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